Start with a 15-minute call · Scope within 24 hours

Tell us the app you want.It will be live in 7 days.

Describe it in plain English. We build it, we host it, and we keep improving it for as long as you use it. You never touch code or hire a developer.

$499 to launch, then $149 a week. No quotes. Cancel anytime.

fifteen minutes, no pitch deck

The Frsh blob mascot rides a flying laptop while three business owners tap on their phones

Live in production right now

  • First version in 7 days or the $499 comes back
  • One improvement always in progress
  • Cancel anytime, keep your data

The kind of thing people ask us to build

A roofing CRMAn HVAC dispatch boardA client portalA booking app with depositsA coaching platformA quoting toolAn AI front deskA membership siteAn inventory trackerA job schedulerA marketplaceThe spreadsheet, as software

How it works
in four steps

Book a call, get a written scope and a yes or no, pay the launch fee, log in. From the call to the first login is a week.

Book a 15-min call
Step 01

You book a 15-minute call

Pick a time. You tell us what the app should do, what you are using today, and who will use it. No pitch deck, no sales script.

Step 02

We answer within 24 hours

A real engineer takes every call. If we can build it, you get a written first-version scope and a link to pay the launch fee. If we cannot, we say so, usually with a smaller first step that would work.

Step 03
7-day promise

First version in 7 days or less

Your app, live on your own domain, with your own login. Most arrive sooner. If it is not live within 7 days of the scope being agreed, the $499 comes back.

Step 04

It keeps getting better

Spot something you want changed? Send it through your board in plain English. One request is always in progress, shipped within a week, for as long as you are with us. $149 a week covers it, hosting included.

Pick the app
your business is missing

Six starting points, one price. Every one is a first version live in 7 days, then improved every week for as long as you want.

First version in 7 days

A CRM built around how you sell

Pipeline, quoting, follow-ups and reporting that match your process instead of bending it. Replaces the seat-based CRM you pay for and half use.

  • Contacts, deals and stages
  • Quotes and follow-up reminders
  • A dashboard your team actually opens
Book a 15-min call

$499 to launch · $149 a week

The blob mascot juggling contact cards in a pipeline while a person drags one across

How we build
your app

From the moment the scope is agreed to the first login, here is what happens behind the scenes.

01

Where the app comes from

Every build starts on our platform: auth, database, payments, email, SMS, file uploads and an admin panel already wired. Your app is the 30% that is actually yours.

02

How the first week goes

AI agents draft the build from the written scope. A senior engineer reviews every screen, wires the edge cases and puts it live on your domain.

03

How it keeps getting better

You drop requests on a tracking board. We take them one at a time, ship, and move to the next. Bigger asks are split into weekly pieces.

Stop renting software.
Start owning the process.

You are paying for five tools that almost fit, and the gaps are filled by you, at night, in a spreadsheet. The software your business needs is not on a pricing page anywhere. It has to be built.

We build it in a week and then keep building it, one improvement at a time, for less than the subscriptions it replaces.

The three things that change in week one:

A person sprinting alongside a rocket

Live in 7 days

Not a deck, not a prototype. A first version your customers or staff can sign into next week.

Hands holding up app windows and a key

Replace the SaaS stack

One app built for you usually replaces three or four subscriptions you pay for and half use.

A person relaxing on a cloud with a phone and a coffee

Stop being the bottleneck

Every 'can you just…' becomes a request on the board, not another evening in a spreadsheet.

Built recently

Real systems for real businesses, all running today. Two are clients', three are ours. Click through and use them before you decide.

Roofing website + CRM

HappyRoof

A roofing company in Atlantic County, NJ. The site books free inspections; the CRM behind it measures a roof from satellite imagery, prices a Home Depot material takeoff, sets margin on a slider, sends the proposal, takes the card payment and runs the crews on a production board. Missed calls get a text back automatically.

Replaced: A CRM seat, a measuring service and an estimating spreadsheet.

gohappyroof.com
HappyRoof website
HappyRoof on a phone
HappyVac website
HappyVac services page
HVAC website + CRM

HappyVac

Residential HVAC, same county. Enquiries, estimates, jobs and same-day dispatch in one system, so the booking, the quote and the truck roll happen without anyone touching them.

Replaced: A scheduling tool, a quoting tool and the owner's memory.

gohappyvac.com
OpenAgent website
OpenAgent product
AI front desk

OpenAgent

Answers chat, SMS, Instagram, WhatsApp and the phone in your voice, books the appointment and writes it to the CRM. It is the bubble in the corner of this page.

openagent.work
Openbook website
Openbook board
Dev management platform

Openbook

Boards, stories and docs that a team and its AI agents run together. It is the board your improvement requests land on.

openbook.work
MasterJS website
The framework underneath

MasterJS

The full-stack Node framework we wrote and maintain in the open. Every client app starts on it: auth, database, payments, email, SMS, uploads and an admin panel already wired. Your app is the 30% that is actually yours.

masterjs.org

In their words

From the businesses whose systems we run. Published with their agreement, and only when they said so.

“We were losing jobs because the phone rang while we were under a house. Frsh set us up so the booking, the estimate and the dispatch all happen without us touching them, and now the same-day calls actually turn into work.”

HappyVac

Residential HVAC · Atlantic County, NJ

gohappyvac.com
“We needed the framework to hold up under other people's projects, not just ours. Frsh built the controller and ORM layers properly and left us with something we can hand to any Node developer and have them productive the same day.”

MasterJS

Full-stack Node framework

masterjs.org

What it costs

$149/week

$499 to launch · then $149 a week · or $499 a month

That is the whole price. Your first payment is $499, which covers the build and the first version. After that it is $149 a week to keep it hosted, running and improving, and you can cancel anytime.

No quotes. No invoices. No hourly rates. No surprise bills.

Compare that to what most people pay: an agency charges $10,000 or more to build something once and disappear. The average small business rents $200 to $500 a month of software it half uses.

Big idea, small idea, the price is the same. Size is not a problem here, it is just more weeks of building. Prefer monthly? $499 a month, same thing.

Book a 15-min call

$499 to start, cancel anytime

Need the code in your own GitHub on day one? We also do fixed-price builds from $9,000. Say so on the call.

The 7-day promise

If your first build is not live in 7 days,
you get every dollar back.

No forms, no arguing. We refund the launch fee and part as friends.

Book a 15-min call

full refund if it is late

A person sprinting alongside a rocket

Your app could be nexton this wall.

$499 to launch, $149 a week, first version live in 7 days.

Questions

Almost any web app a business runs on: CRMs, booking and scheduling, client portals, quoting and invoicing, internal tools, dispatch boards, membership and coaching platforms, marketplaces, AI assistants. Web first, installable on a phone. We say no to things that cannot be made good in a week of building, like a ride-hailing network or a bank, and we tell you before you pay anything.

The app you keep wishing existed can exist next week

Fifteen minutes on the phone. That is how we work out whether a useful first version fits in a week, and what it should be.

The blob mascot waves hello

Book a free 15-minute call

Pick a time that works. You leave with a written answer either way.

$499 to launch · $149/wkBook a call